
Amex Business Class
Season 2-3
After a limited first season shot during the height of the pandemic, American Express wanted to go a different direction and asked us to pitch a new direction for their flagship small business series. We modeled the new approach on the travel foodie shows we love and built a new series as a hybrid Hosted/ Branded/ Documentary/ Travel TV show. We paired 2-3 small businesses with one more visible and successful businessperson on every episode. Watch the full series on Amazon Prime.
Over 2 seasons, we shot 35 days on 4 continents, featuring over 25 international businesses and experts across a wide spectrum, including David Chang, Issa Rae, Alexis Ohanian, Ben and Jerry, and Alli Webb, to name a few.
I helped develop the project with showrunner Nico Carbonaro for Helm Content and oversaw all aspects of production, including scripting, final character development and talent management, client relations, and physical production.